Hello everybody, Paul Richards here with HuddlecamHD. I want to talk about why we don't do webinars and why we go live with live-streaming. We've really moved over to the dark side of video communications. Live streaming is, in some ways, the light side. GoToWebinar, Cisco Event Center, and Zoom Webinar were comfortable and not too expensive. I enjoyed the easy-to-manage platforms. That just felt good. About one year ago, in March 2016, I wrote an article called "A Simple Hack to Boost Webinar Attendance." It outlined our early results from the switch to live streaming. So much has changed in just the past few months. The upside to live streaming is so incredible that USA Today reporter Steve Straus says live streaming is to small business today what video was a few years ago. It is important to know, but even more important to jump on. I wanted to take this chance to note 10 reasons why you should reconsider hosting webinars on a closed platform like GoToWebinar and look at live streaming on social media platforms such as YouTube, Facebook, or Twitter. Number one is to maximize exposure. The main reason people use webinar services over live streaming is because the information they are going over needs to be kept private. If your organization is looking to maximize exposure for a public event or a major announcement, social media platforms are going to be the best place to be. Number two is social media impact. Almost every major social media platform not only supports live streaming but promotes it further than other types of media, including recorded video and static images. In fact, Facebook said something like three times as many people watch live video in comparison to recorded video. Number three is innovation. Live streaming is one of the most...